Discover the PUMA Slipstream with a Campaign Feat. NCT 127

PUMA, the fastest sports brand in the world, has released the Slipstream sneaker and unveiled a campaign with its new APAC ambassador, NCT 127.

PUMA’s next-generation sneaker brings ‘80s basketball to the modern day. Without compromising its performance roots, the Slipstream is a court classic reinvented.

This summer, Slipstream makes its return in a plethora of colorways and makeups. It features an undeniably clean and modern look with its silhouette tooling and upper/mid-sole design. There will also be an exciting campaign with NCT 127 that focuses on the theme of traveling back in time to the ‘80s when the shoes were first born. 

As part of the campaign activation, PUMA Singapore has prepared an exciting gift-with-purchase for consumers. Exclusive, limited edition NCT 127 photo-cards will be given to consumers who purchase the new Slipstream sneakers on a first-come first-serve basis. More information will be shared at a closer date towards the Slipstream release. 

PUMA announced NCT 127 as its APAC Ambassador and the group will actively participate in fifteen different APAC countries. This will start with the Slipstream campaign. Officials from PUMA Korea stated, “The Slipstream is an iconic sneaker that best depicts PUMA’s sports heritage, and we have high expectations for our first campaign with NCT 127 as our APAC ambassador.” 

The new Slipstream will be released on PUMA.com and PUMA stores (313@somerset, Bugis+, ION Orchard, Jem, Jewel, OG People’s Park, The Shoppes@Marina Bay Sands, and VivoCity). As well as, retailers (CK Tangs, JD Sports, Limited Edt, Metro and Royal Sporting House) from Sep 15.